Max Porcelli

Bio

A multifaceted artist with over three decades of dedication to electronic music, Max Porcelli is a DJ, producer, label founder, and certified instructor who continues to shape the global soundscape.
From his roots in the vibrant Italian club scene of the 90s to his current status as a reference in Organic and Progressive House, Porcelli’s career is a testament to artistic evolution, technical mastery, and a passion for sharing knowledge.

Biography

Max Porcelli’s journey began in 1989, sparked by a transformative first experience in a major Italian club. The energy of the lights, the power of the sound system, and the DJ’s command of the dancefloor ignited a lifelong passion. This initial fascination quickly evolved into a dedicated career, leading Max to perform on stages across Europe and hone a captivating artistic identity.

With deep roots in House, Organic, Progressive, and Deep/Tech, Max has cultivated an authentic musical style that synthesizes emotion into sound. His productions are known for their innovative electronic beats, catchy melodies, and dreamy, immersive textures that resonate both on the dancefloor and in more introspective settings. This versatility is the hallmark of an artist who has released over 80 works, including singles, EPs, and remixes, earning support from industry heavyweights like Sam Paganini, Marco Carola, Joseph Capriati, and Rich Hawtin.

In 2007, Porcelli founded his own label, 989Records. Born from a desire for creative freedom and a commitment to supporting other artists, the label has become a respected platform for Deep House, Progressive, and Organic House. Through 989Records, Max provides a space for emerging talent to thrive while continuing to build his own sonic identity.

Beyond performance and production, Max is a passionate educator. He founded the HTMEM (How to Make Electronic Music) Online Blog and Academy, an educational project where he shares his extensive knowledge of music production and the industry. His expertise was officially recognized when he became a Steinberg Certified instructor, a symbol of excellence in audio production. His dedication to teaching also led him to Ibiza in 2018, where he directed a DJ school and hosted a radio show on the iconic Mambo Radio.

Today, Max Porcelli remains a dynamic force in electronic music. His recent releases on Be Adult Music, “Daisy” and “Orchid,” perfectly encapsulate his ability to create deeply emotional and rhythmically compelling tracks. As he continues to expand his international presence through strategic collaborations and studio work, Max Porcelli perfectly balances the art of creating, teaching, and inspiring, solidifying his legacy as a true innovator in the electronic music scene.

Fact Sheet

• Artist Name: Max Porcelli
• Genre: Organic House, Progressive House, Deep and Organic House
• Based In: Italy
• Experience: 35+ years in the electronic music industry
• Key Roles: DJ, Producer, Label Head, Music Instructor
• Label: Founder of 989Records (2007)
• Educational Initiatives: Founder of HTMEM Academy; Steinberg Certified Instructor
• Discography: Over 80 singles, EPs, and remixes.
• Notable Collaborations: Inaya Day, Jocelyn Brown, Angie Brown (Bizarre Inc), Cheryl Porter, Oliver Cheatham.
• Key Track Support: Marco Carola, Joseph Capriati, Richy Hawtin.
• Streams: 70,000+ plays on Spotify.

Select Discography & Highlights

• Bloom Boom (989 Records): a progressive house standout that blends uplifting melodies and emotive builds with modern production finesse, crafted for club impact.
•Kora (989 Records): this single showcases Porcelli’s dual ability to craft immersive, ethereal soundscapes in the original and high-energy suspense in the remix.• “Orchid” (Be Adult Music): A recent single showcasing Porcelli’s dual ability to craft immersive, ethereal soundscapes in the original and high-energy suspense in the remix.
• Daisy (Be Adult Music): celebrated as a track that perfectly synthesizes emotion, this piece combines tenderness, technique, and a fresh perspective, summarizing Porcelli’s artistic narrative.
• Dahlia (989 Records): a refined deep house cut that fuses lush harmonics and a warm low-end with an elegant, hypnotic groove built for late-night club appeal.

Press & Quotes

“With more than three decades of experience in electronic music… Max Porcelli is not only a consummate DJ and producer, but also a key figure in the dissemination of knowledge.” – DJ Mag Latinoamérica
“An authentic musical style characterized by innovative electronic beats, catchy melodies, and dreamy, immersive soundscapes that differ from what we see on the music market today.” – Magnetic Magazine
“If there is a track that can summarize Max Porcelli’s career, it is ‘Daisy’… the perfect example of what it means to synthesize emotions, something that the artist has been doing with mastery.” – DJ Mag Latinoamérica
“Max Porcelli speaks with DMC World ahead of his “Day and Night” release, tracing his journey from a laser-lit first club experience at 14 to launching 989 Records, sharing formative moments with Sam Paganini, a resilience story behind a widely copied remix, and a studio-first ethos that spans peak-time house to downtempo experimentation—plus news on expanding the 989 Records Radio Show syndication on Patchouli Deep Radio.” – DMC World